- SIMPLE APPLICATION - “Wiggle” the mascara wand from the base of the lash to the tip of the lashes, for your upper and lower lashes
- AWARD WINNING - Allure 2023 Best of Beauty Award Winner
- SAFE AND SKIN-FRIENDLY - This mascara is Paraben Free and Gluten Free
- VEGAN & GUILT-FREE BEAUTY - TLB's products are vegan, cruelty-free, and paraben-free and formulated with inclusive ideals - everyone is beautiful here
- BLACK WOMAN OWNED & LED - Proudly since founding in 2012